Drawing inspiration from the concept of classic New York fine dining, we wanted our design for Andrew Carmellini’s newest restaurant, Café Carmellini, to evoke a sense of elegance and nostalgia, reminiscent of a bygone era when dining was not just a meal but a form of entertainment. As the lead designer on the project, I created a hand-drawn logo, custom illustrations, and brand pattern that were all carefully curated to reflect this concept, creating a cohesive brand experience that resonated with patrons seeking a taste of New York's culinary history intertwined with a touch of modern flair.
Client: Andrew Carmellini/Noho Hospitality
Agency: Pandiscio Green
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